Essential pages to include
in your website
Building Help
Pages
You will
likely want to have a help section or at least
one help page on your website.
If a customer
is trying to use your shopping cart, you should
offer online help to assist them. often programs
such as virus blokers will prevent shopping carts
from working properly. If you have information
about those types of problems in a help page it
will allow people to easily trouble shoot any
problems.
If you do not
have a help page, you risk losing customers that
have configured their browser in a manner that is
not cmpatible with your website.
Ultimately
your programing would detect what the error is
and tell the customer how to correct their
computer. But that is complicated and generally
only possible in very high end programing or
shared systems like pageBuzz.com.
Without
extensive programing, you need a help page.
A page that
will clearly outline problems and help the
customer resolve them.
People tell me,
hey, I have my number there, they can call me and
place the order.
But most
shopping is done between 5pm and 3am in 5 US time
zones. So a California shopper at 1am would need
help from a company in New York at 4am. Most
small business owners would like to sleep at that
time.
But help pages
do not sleep!
Build one!
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